Nike just became winner of the information era.
The brand used all the information gathered during 2014 from its apps users to create 100.000 personalised videos for their North American customers.
The one minute video was not only designed to recreate your activities but it also features your home city. It is a completely personalised experience.
By showing a summary of your previous accomplishments, Nike plans to push you even further this new year. So, don’t go and get tired just by watching it, ok?